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Mobile billboard outdoor advertising is one of the fastest growing segments in the "Out of Home" advertising category. Broadcast media has become fragmented, newspaper subscription rates have plummeted and direct mail, low response. It is very difficult to reach consumers
MESSAGES ON MOODY MOBILE BILLBOARDS HAVE A 97% RECALL RATE
Why? Lamborghini Advertising - Moody Mobile Billboards, with rotating tri-image boards, are unique, standout, have the wow factor, uncommon, not everyone uses, so people stop and stare. If you see a Lamborghini in the street you remember where and when you saw the car. A Lamborghini, uncommon, unique, you pay attention and remember. Do you stare at a Honda? Do you remember? The more common something is the less you pay attention. The "exclusiveness" of the medium is why it works so well. Your message is boldly displayed in front of the consumer in eye-popping clarity and it's more aggressive than traditional outdoor advertising.
Moody Mobile gives you the method or medium for your advertisement, one that is unique and effective. A Mobile Billboard's strength is "Traffic". Traffic equals more people looking at your ad thus more people will buy.